Datalink & Hitachi - Enhancing Healthcare IT Solutions

Healthcare and Life Sciences

Challenge

To establish a strong foothold in the New England healthcare IT market, encompassing forty hospitals and ten pharmaceutical companies.

Solution

Catalyst Buzz utilized Strategic Healthcare Solutions' existing relationships and introduced Datalink's capabilities to key stakeholders through professional networking.

Process

We developed a foundational strategy that involved integrating Salesforce.com to manage and enhance customer interactions through targeted communications. This strategic networking built trust and facilitated discussions around IT storage solutions.

Results

Our efforts resulted in a solidified brand presence and credibility for Hitachi Data Systems and Datalink in a competitive market, leveraging customized Salesforce functionalities to drive targeted business development activities.